The Friday Five: 35th Edition

With the weekend on our doorstep once again, it can only mean it's time for the Friday Five wrap-up of the week's top news stories... 1. Kelly Hoppen Interiors Goes Live

In local news, we launched the luxury interior design shop for our client, Kelly Hoppen MBE, this week. Featuring shoppable videos, and beautifully curated style guides - we're very proud of the finished space, so please do have a browse.

2. Apple vs Sony

Creative Review picked up on the simultaneous launch of inspirational adverts from both of the competing brands this week. Stories of the human race from across the globe, versus a story of collaborative thinking. Who wins? You decide.

3. Twitter Predictions

The Next Web have drawn up what we can expect from the unstoppable blue bird this year, including a push to become an attractive advertising platform, distribution partnerships, messaging and tighter integration with Vine.

4. Making Things Viral

Seen the Devil Baby video yet? Well, the three-man team behind this video (and a host of other familiar stunts) are challenging conventional thinking to show that there is a recipe for going viral.

5. Paddy Power Pushing Boundaries

"We're disappointed if we don't get complaints" says Paddy Power's Global Marketing Director on why more brands should be pushing the boundaries in The Drum.

Have a nice break and we'll catch you on Monday,