Future | Technology | Thought Leadership

YO! never cease to push the boat out when it comes to solving everyday problems ....

In a close-knit collaboration, Folk and YO! worked to bring the YO! digital platform to life. With candid one-to-one tutorials and thought leadership by Simon Woodroffe, the founder, unique film and photography, and exciting interactive explorations of YO! Home, this is one to watch out for.

See the site for yourself at


Now | Adventurous | On-Trend

SIVVI is about style, speed and service, and, like its customers, it moves fast.

Created for avid fashion followers who wanted inspiration, as well as fashion at the right price.

We designed and built an on-trend and unrivalled digital shopping experience that stands out from the crowd.

"Folk provided us with an excellent experience from the site inception through to the go live."

Louise Conroy, Head of eCommerce



Innovation | Quality | Adventure

Though their HQ is based here in Dorset, Osprey was originally established in the US in 1974.

The leading international retailer of technical backpacks for the outdoor market took a bold step to speak directly to their consumers for the first time.

They approached us to craft and launch the new Osprey Portal range - targeting a completely new, urban market.

In order to connect the brand with this unfamiliar group of consumers, Folk designed and built a user-friendly digital experience that delivered a compelling proposition through a dynamic user journey.



Innovative | Luxurious | Unique

BySymphony, a stylish Dubai boutique, is a brand with unquestionable style credentials.  

Featuring Zac Posen, Vivienne Westwood, and Vera Wang, we couldn't wait to discuss how to showcase these incredible designers. We developed an extension - 'Notes' - which allows them to create magazine style content whenever they wish. By bringing content and products together, in an interactive space that's never been seen before in the Middle East, BySymphony leads by example.




Elegant | Vibrant | Glamorous

Issa was exciting and full of potential. Their next step was to take the online world by storm.

They approached us to invigorate the brand’s online spirit; to reach Issa women all around the world. Under the mantra ‘Issa for all’, we fashioned an elegant, easy-to-use eCommerce site. Women could watch the latest show live from London Fashion Week - a brand first - which put them in the Top 5 fashion brands for digital buzz. Daniella’s collections are perfect for women on-the-go.


E. Tautz

Minimalist | Stylish | Modern

E. Tautz saw through our ensembles, and decided we were the perfect people to digitise their craftsmanship and heritage.

Our mission was to get into the ‘Tautz’ mindset. Where did they begin? What had they become, and what next?  Our developers emulated the ethos: if we don’t need it, leave it out. The re-launch coincided with the E. Tautz Autumn/Winter 2012 show at London Fashion Week, receiving praise for its minimalism.



Gieves & Hawkes

Historical | Bespoke | Artisanal

When we met with the team at Gieves & Hawkes, we discovered sartorial artisans with over a century's worth of heritage and expertise.

They were in a bind. Their previous world-renowned agency had just gone bust, leaving the essential English brand on the edge of losing its digital presence completely. We stepped up to the challenge and migrated their Magento site silently over to our hosting platform. Within days their online life was assured.


Flying Horse

Wild-side | Spiritual | Escapist

Flying Horse was a denim brand with a unique South-East Asian spirit, and a lust for adventure.

Working alongside the brand, we devised a digital strategy based on escapism as a lifestyle; where the every day brings an opportunity to experience the amazing. A blend of website, Tumblr and blog, we developed a universal exchange of unforgettable experiences.